JcFractal's AR/VR Demo Reel 2021

Featured Works

  • Dwyane Wade & Miami Heat — AR shoe displays, posters, and merchandise activations.

  • PBS NewsHour — Anthropocene Extinction AR mural, Wynwood, Miami.

  • NBC6 Miami — Climate change AR mural Miami: Canary in the Coal Mine.

  • 40 Yards of Gold (BB&T Center, Miami) — First-ever JumboTron AR experience; Ocho Cinco hologram; AR posters, hats, t-shirts, and program activations.

  • Art Miami 2017 — Custom VR gallery space showcasing digital art.

  • iPrep Academy (Miami) — AR mural in collaboration with Alberto Carvalho, Superintendent of Miami-Dade Public Schools.

  • City of Chicago — AR mini-game designed for public engagement.

  • Liberty Gardens (North Miami) — AR butterfly garden mural, featured in Business Insider.

  • Custom VR Environments — Interactive, immersive 3D spaces built for cultural and entertainment use.

iPrep Academy — AR Mural with Alberto Carvalho

“Sharks of the Deep” Interactive AR Mural
Miami · March 29, 2021

During a live demo, Miami-Dade County Public Schools Superintendent Alberto Carvalho experienced our augmented reality mural at iPrep Academy. The installation transformed the school’s walls into a vibrant underwater environment, featuring animated shark species swimming through the space.

This preliminary showcase marked the first phase of the project, with the grand opening scheduled to bring city officials and press for a full unveiling. The mural demonstrates how AR can bring education, art, and science together—immersing students in marine biodiversity through real-time interaction.

📹 Video Demo Available in Blog

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Interview with ClimateDesigners.org, a behind the scenes look at our AR Mural Development.

We @bitl.earth (Before Its Too Late) recently gave @climatedesignersorg a behind the scenes look at the creation of our AR murals. They are a great organization highlighting how creatives from around the world are using their skills for climate action. Here are a few clips of the talk as we walk them through the process. @bitl.cheung #Climateaction #renewableenergy #armurals #ar #unity3d #sustainability

VR Burn 2020 (VR Art Live)

VR Art Live presents the second annual VR Burn 2020 community arts and music show; a virtual show where we come together to celebrate music & visual arts, self-expression, and end of the year 2020. Visit our VRBurn exhibit world in VRChat using the button below. Create a private/invite only or group instance for yourself or hang out in the public world instances!​ See the full length video with soundtrack below!

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https://www.vrartlive.org/vrburnfestival

https://www.instagram.com/p/CItulWSA-Ft/

https://photos.app.goo.gl/GcG4tw4N6WmPSJia8

Creative Glue - Event - Miami Brickell - Virtual Reality / Mixed Reality

Spinteractive @ Brickell, Miami
February 23, 2017

At the Creative Glue event in Miami’s Brickell district, I collaborated with Spinteractive to deliver some of the city’s earliest mixed reality demonstrations. Our team developed and presented Microsoft HoloLens prototypes, showcasing how augmented overlays could merge seamlessly with real-world spaces for live audiences.

The activation introduced attendees to the future of immersive technology in a business and entertainment context, highlighting applications from interactive branding to collaborative design. As part of the technical team, I contributed to HoloLens development, user experience design, and live demos, ensuring that the showcase was both technically smooth and engaging for event participants.

This project marked an early milestone in Miami’s XR scene—pioneering mixed reality storytelling at a time when AR/VR was just beginning to break into mainstream cultural and business events.