AR/VR Architect | Unity XR | Immersive UX/UI | 3D Design (Blender/Maya)|AI - Enhanced XR Solutions | Multimedia

I design and lead immersive XR experiences that blend creativity, technology, and storytelling. With more than 15 years in digital design, 3D and animation, multimedia, and interactive media, and over a decade in AR and VR development, I have delivered projects for global brands, cultural institutions, sports franchises, and civic innovation while balancing creative vision with technical depth.

I am the creator and project lead of AR Miami, a citywide AR platform spanning Coral Gables, Wynwood, Miami Beach, and Downtown, where more than 30 holographic interactive activations and over 50 artists’ works turned the city into a living digital canvas.

As Lead AR and VR Architect at 360 Entertainment, I built arena-scale XR activations for the Miami Dolphins, BB&T Center, and NBA star Dwyane Wade, pioneering some of the first AR JumboTron displays and engaging tens of thousands of fans live in stadiums.

I also serve as Lead AR and VR Architect for Before It’s Too Late, an MIT-founded climate action lab, creating AR murals and immersive storytelling featured in The New Yorker, PBS NewsHour, NBC, and The Miami Herald.

My foundation includes a B.S. in Biology, peer-reviewed research, and an MIT xPRO Data Science certification, which I apply to scientific visualization, data-driven XR, and educational experiences.

I integrate generative AI into XR pipelines, using tools such as Midjourney, Runway, Stable Diffusion, and ChatGPT for rapid concepting, asset creation, and adaptive content, making projects faster, richer, and more scalable. As an MIT xPRO Data Science graduate, I also apply predictive analytics to XR, ensuring experiences are not only creative but also data-driven and measurable.

This fusion of storytelling, XR engineering, and AI-enhanced workflows positions me to deliver immersive media that is future-ready and scalable across cities, classrooms, stadiums, and cultural institutions.

Expertise at a Glance

XR Development
Unity XR · AR Foundation · ARKit · ARCore · OpenXR · Unreal (working knowledge) · Microsoft HoloLens (Spinteractive) · Magic Leap (working knowledge) · Oculus · HTC Vive

3D and Design
Blender (primary) · Substance Painter · Maya (familiar) · UV mapping · Texturing · Animation · Real-time optimization · 15+ years in digital design and motion graphics

Multimedia and Communications
Employee newsletters · Intranet content design · Multimedia campaigns · Video production and editing · Motion graphics · Event branding and signage · Digital and print collateral · Adobe Creative Suite · Canva · Microsoft 365 · Content management systems

Experience Architecture
Immersive UX and UI · Spatial storytelling · Interactive installations · Enterprise training simulations

Data Science and AI for XR
Generative AI pipelines (Midjourney, Runway, Stable Diffusion, Veo 3, ChatGPT) · Adaptive XR systems · Predictive analytics for engagement and optimization · MIT xPRO Data Science certification

Collaboration and Leadership
Cross-functional team leadership · City-scale XR rollouts · Stakeholder engagement · Creative direction · Agile workflows.